Industries
Once it was handbags, now, all kinds of products being counterfeited
It is a widely communicated fact that counterfeiting hasn´t stopped at handbags and parfumes. Counterfeiting is an incredibly lucrative business with low risks. Now it has reached the automotive industry, all kinds of consumer goods, and even the medical devices and the pharmaceutical industry. Hooked on bargain shopping, consumers think they're getting a thrill from buying counterfeit products.
The sale of counterfeit products not only harms the revenue of the companies that produce legitimate goods, but it is also a hazard to people's health. This is why companies put so much effort into solutions to counter this threat -- ultimately the industry is looking for a means of securely and safely labeling the product, not only for fraud protection but also for tracking purposes.